Responsibilities

 

White Hat Manual SEO Process

On-Page SEO

  • Website and Competitor Analysis

  • Keyword Analysis & Suggestions

  • SEO-Friendly URL Implementation

  • Google/Web Analytics Tools Setup & Monitoring

  • Webmaster Tools Setup (Google, Yahoo, Bing)

  • Content Tuning & Optimization

  • Internal & External Linking

  • Robots.txt, Sitemap.xml, Meta Tags Optimization (Meta Title, Keywords, Description)

  • Canonical Issues Fixing

  • Social Media Setup & Integration

Off-Page SEO

  • Social Bookmarking, Classifieds Sites, Profile Creation

  • Directory & Business Listings

  • Article Submission & Blog Commenting

  • Infographic & PDF Submissions

  • Video Sharing & Social Media Promotions (Pinterest, Reddit, Twitter, Instagram, Facebook, Google Plus, LinkedIn)

  • Event, Podcast, Q&A Submissions

  • Local Business Listings, Branding & Forum Submissions

  • High-Authority Links (.edu, .org, .gov)

Social Media Optimization (SMO)

  • Routine Posting, Likes, Comments, Follower Growth on Facebook, Twitter, Instagram, LinkedIn, and More

  • Social Media Engagement Strategies for Growth

Social Media Marketing (SMM)

  • Facebook, Instagram, LinkedIn, Pinterest, and Twitter Advertising Campaigns

SEO Platforms

  • Expertise in platforms like WordPress, Wix, Filezilla, HubSpot, Weebly

Responsibilities & Achievements

Search Engine Optimization (SEO)

  • Implemented comprehensive on-page and off-page SEO strategies, resulting in a 50% increase in organic traffic over six months.

Social Media Optimization (SMO)

  • Developed and executed a comprehensive social media content calendar, boosting social media engagement by 70% within one year.

Email Marketing

  • Led the end-to-end execution of personalized email campaigns, achieving a 45% increase in email open rates and a 20% increase in sign-up conversion rates.

Team Leadership

  • Supervised a team of marketing professionals, enhancing productivity and ensuring the successful execution of marketing campaigns.

Pay-Per-Click (PPC) Advertising

  • Managed PPC campaigns that resulted in a 35% reduction in Cost Per Acquisition (CPA) while increasing lead generation by 25%.

Online Reputation Management (ORM)

  • Monitored and maintained a positive brand image online by addressing customer feedback and managing reviews.

Google AdWords

  • Designed and implemented high-performing Google Ads campaigns, driving targeted traffic and conversions.

WhatsApp and Telegram Marketing

  • Developed strategies for direct customer engagement through WhatsApp and Telegram, enhancing communication and promotional outreach.

LinkedIn Marketing

  • Leveraged LinkedIn for B2B marketing by creating engaging posts, managing ad campaigns, and generating leads through professional networking.

Google Algorithm Updates

  • Stayed informed about the latest Google algorithm changes to adjust SEO strategies accordingly, ensuring sustained search engine performance.

YouTube Marketing

  • Created and optimized video content for YouTube, increasing channel subscribers by 40% and enhancing brand visibility.

Client Communication

  • Maintained regular communication with clients to understand their needs, provide updates, and ensure satisfaction with marketing services.

Graphic Design

  • Designed visually appealing graphics for digital campaigns, enhancing content engagement and brand consistency.

Content Marketing

  • Developed and implemented content strategies that increased website engagement and supported overall marketing goals.

Social Media Marketing (SMM)

  • Executed targeted campaigns on platforms like Facebook and Twitter, increasing brand awareness and customer engagement.

Facebook Marketing

  • Managed Facebook ad campaigns, resulting in a 30% increase in page likes and a 25% boost in post engagement.

Twitter Marketing

  • Implemented Twitter strategies that led to a 20% increase in followers and enhanced brand interaction.

Video Editing

  • Produced and edited promotional videos, contributing to a 50% increase in viewer engagement across digital platforms.

Key Achievements

  • Increased monthly organic website traffic by 30% using inbound marketing techniques like blogging and social media engagement.

  • Reduced overall PPC cost per click by 20% through optimized keyword strategies.

  • Achieved a 40% increase in online sales through effective digital marketing strategies.

Skills Gained

  • Proficiency in digital marketing tools and platforms, including Google Analytics, SEMrush, and social media management tools.

  • Advanced expertise in SEO, PPC, and content marketing strategies.

  • Strong leadership and team management capabilities.

  • Excellent analytical skills for monitoring campaign performance and making data-driven decisions.

  • Adaptability to evolving digital marketing trends and technologies.

SEO Portfolio

Successfully Completed SEO Projects:

  • shinetechgroup.com – National-based Project (Canada)

  • rajdhanisweets.ca – National-based Project (Brampton, Canada)

  • vegebakery.com – National-based Project (Brampton, Canada)

  • nextgensupply.com – National-based Project (USA)

  • msminfotech.com – Local-based Project (India)

  • whattoride.com.au – National-based Project (Australia)

  • ritzfurnitureplanet.ca – National-based Project (Brampton, Canada)

  • opticalhouse.ca – National-based Project (Canada)

  • sofineer.com – Local-based Project (India)

  • prologic-technologies.com – Local-based Project (India)

  • talktomedic.in – Local-based Project (India)

Clients

  • John Keto

  • Vinod Bansal

  • Kiran Preet

  • Jio Lucci

  • Michael

  • Adrian Thompson

  • Daksh Bhardwaj

  • Sukh Kingra

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