A client once told me:
“We only want DA 90+ backlinks.”
And then added:
“Anything lower is useless.”
He said it with confidence. I smiled.
“Can I show you something?” I asked.
We opened up his last vendor’s backlink report:
Here’s What We Found:
-
🛑 DA 92 site — but it was a subdomain of a free image-hosting platform
-
🛑 DA 88 — no traffic, zero content, and 100% outbound links
-
🛑 DA 91 blog — the link was buried in a footer with 60 other random links
The Result?
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❌ No authority passed
-
❌ Google didn’t even crawl most of the links
-
❌ Zero ranking improvement — not even for brand keywords
He looked puzzled.
“But it’s high DA…”
Exactly.
Let’s Break a Common Myth:
📌 DA is a number — not a strategy.
It’s a metric made by Moz — not Google — and it doesn't define link value in isolation.
In fact:
A DA 40 real, niche-relevant site
is often more powerful than a DA 90 junkyard.
What Actually Matters in Backlinks?
✅ Relevance — Is the site connected to your industry?
✅ Placement — Is the link naturally placed in a high-quality context?
✅ Visibility — Will a real human (or Google) ever see it?
✅ Traffic — Does the linking site get real visitors?
So the Next Time Someone Says:
“We only want DA 90+ links.”
Ask them:
✔ Does it get organic traffic?
✔ Is it relevant to your niche?
✔ Would a human ever click that link?
Because chasing DA blindly...
…is like buying a Ferrari shell with no engine.
It looks powerful — but it won’t take you anywhere.
Final Thought:
Stop chasing numbers. Start building real authority.
Backlinks should bring more than DA — they should bring results.
💬 Got questions about smart link building? Drop them in the comments or connect with me for a strategy that actually drives rankings.
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